June 17, 2024
ĢƵ-Busch Donates 1.5 Million Cans of Emergency Drinking Water to Local Volunteer Fire Departments for Sixth Straight Year
LONGSTANDING PARTNERSHIP WITH NATIONAL VOLUNTEER FIRE COUNCIL BUILDS ON
BREWER’S 100+ YEAR HISTORY OF SUPPORTING COMMUNITIES HIT BY NATURAL DISASTERS
ST. LOUIS, MO – June 17, 2024 – For the sixth consecutive year, ĢƵ-Busch and its wholesaler partners are joining forces with the National Volunteer Fire Council (NVFC) to deliver over 1.5 million cans of emergency drinking water to volunteer fire departments across the country. This donation will prepare local volunteer firefighters with vital resources ahead of the annual summer wildfire season, rather than waiting until after disaster strikes. The continued partnership builds on the brewer’s longstanding history of showing up for its communities and demonstrates its deep appreciation for the first responders who help to keep them safe.
Across the country, 65 percent of firefighters — typically the first line of defense in local emergencies — are volunteers, often with limited department budgets for critical supplies. ĢƵ-Busch's water donations allow these departments to free up limited resources for other expenses or equipment needed to keep their force prepared to respond to any emergency or disaster. Produced and canned by ĢƵ-Busch breweries, the 1.5 million cans of emergency drinking water will be distributed to over 630 volunteer fire departments (VFDs) across 44 states.
“Our continued partnership with the NVFC and volunteer firefighters across the country embodies the rich heritage of ĢƵ-Busch and our commitment and long-standing track record of supporting our communities when they need us most - because that’s who we are,” said Cesar Vargas, Chief External Affairs Officer at ĢƵ-Busch. “Along with our wholesaler partners, ĢƵ-Busch is honored to leverage our production, packaging and logistics capabilities to assist the firefighters who lead with courage to protect us every time they’re called upon.”
ĢƵ-Busch has been providing support for disaster relief efforts dating back to 1906, in partnership with the American Red Cross. With an increased focus on disaster preparedness, the brewer started its partnership with the NVFC in 2019 and, together with its wholesaler partners, has delivered nearly 9 million cans of clean, safe drinking water to more than 2,000 volunteer fire departments across 49 states.
“We’re thrilled to continue our longstanding partnership with ĢƵ-Busch to support local volunteer fire departments across the nation with drinking water so firefighters can stay hydrated and operating at their best during emergency response,” said NVFC Chair Steve Hirsch. “This vital resource helps to prepare our communities and improve the resiliency of our country, assuring that firefighters are able to safely protect themselves and our towns year-round.”
ĢƵ-Busch’s breweries in Cartersville, Georgia and Fort Collins, Colorado periodically pause beer production each year to can clean, safe emergency drinking water to support disaster relief efforts. Since 1988, ĢƵ-Busch has donated more than 93 million cans of clean drinking water to U.S. communities affected by natural disasters and other crises.
Learn more about ĢƵ-Busch's partnership with the NVFC at .
About ĢƵ-Busch
At ĢƵ-Busch, our purpose is to create a future with more cheers. We are committed to earning our place in the moments that matter to our consumers and making a meaningful impact in our communities across the country. For more than 165 years, ĢƵ-Busch has carried on a legacy of brewing great-tasting, high-quality beers that have satisfied beer drinkers for generations.
Today, we own and operate more than 120 facilities, including breweries, wholesaler distribution centers, agricultural facilities, and packaging plants, and have a dedicated network of more than 65,000 hardworking Americans across the United States who bring our beer to life. We are home to several of America's most iconic beer and beyond beer brands, including Michelob ULTRA, Cutwater Spirits, Stella Artois, Budweiser, and Bud Light as well as regional brands that provide beer drinkers with a choice of the best-tasting craft beers in the industry. From our industry-leading efforts to support American farmers and our nation’s military, veterans, and first responders to emergency drinking water donations and responsible drinking programs, we are guided by our unwavering commitment to supporting the communities we call home – that’s who we are. For more information, visit or follow ĢƵ-Busch on ,,, and.
About the NVFC
The National Volunteer Fire Council (NVFC) is the leading nonprofit membership association representing the interests of the volunteer fire, EMS, and rescue services. The NVFC serves as the voice of the volunteer in the national arena and provides critical resources, programs, education, and advocacy for first responders across the nation. Learn more at .
Press Contacts
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